This is a Press Release from Tiger Media Network

A sign that the most-awaited Paskuhan is just around the corner?

The Paskuhan Pop-up Village is officially back!

Now on its third year, the event once again complements the annual Christmas festivities of the University of Santo Tomas by offering Thomasians a pre-Paskuhan experience through food bazaars and merchant booths featuring student-led ventures, MSMEs, and Christmas themed partner brands.

The Pop-up Village will run from December 1 to 5, 2025, and will take place at the UST Quadricentennial Park.

Organized by the Tiger Media Network, the attraction serves as an early celebration hub for Thomasians and provides a space to connect, engage, and immerse in the Paskuhan spirit.

Like in previous years, the village will showcase several themed booths. For 2025, five distinct zones will highlight different experiences:

Paskong Panlasa (Taste of Paskuhan)

This zone will offer Filipino delicacies and classic Christmas treats, such as puto bumbong and bibingka, inviting visitors to savor nostalgic flavors that signal the arrival of the holiday season.

Pamaskong Handog (Gift Corner)

A marketplace for local brands, student sellers, and small businesses to showcase handmade and meaningful gift items perfect for the Christmas rush.

Saya sa Nayon (Festive Playground)

An interactive area filled with fun games and activities, complete with prizes from sponsors to keep the energy high throughout the event.

Tinig ng Pasko (Entertainment Zone)

With TR Caravan as the main stage, this zone will feature nightly performances, gimmicks, and live music from student artists and campus bands.

Nayon ng Pagbibigay (Village of Giving)

In partnership with Simbahayan, this area encourages Thomasians to donate gifts, either in-kind or monetary, highlighting the season’s spirit of generosity.

The list below are the following sponsors celebrating the Christmas season with UST:

PLATINUM

• L’oreal

SILVER

• Binggrae
• Otoki

BRONZE

• Tiger Sugar
• Brew & Co.
• Dairy Queen
• Taco Bell

MINOR

• MClaire
• Jay-San Food Store
• Dolce
• Blingify
• Croshella
• CreaTEEv
• Khalifa’s
• Koryana Merch PH
• Champ Takoyaki Waffle
• Ka Estang Putobumbong
• Chic n’ Choc
• Jacy’s
• Tala by Kyla
• Bicho Bites

STUDENT BOOTH

• Memoreia Studios (Photobooth Partner)
• Mon Cheri

Additionally, booths from the College of Tourism and Hospitality Management, College of Commerce, and College of Fine Arts and Design will be available in the pop-up village.

COLLEGE OF FINE ARTS AND DESIGN

• DICEY
• YNZ.CREATED
• B*RATZ
• Kirakira
• Katherinderya
• THRICE
• WIP STATION
• Tiny Treasures Club
• Kalat 4 Sale X Basta Tindahan
• All Things Andi
• Angelic Threads
• The Lunchables

COLLEGE OF TOURISM AND HOSPITALITY MANAGEMENT

• The Patched Pour
• printopia
• Tastes from the Greens
• littleslemabakerr

COLLEGE OF COMMERCE AND BUSINESS ADMINISTRATION

• Rueda de Birria
• Snaccup
• Totally Yours
• Adorn&Adore
• Lola Petals
• Shawarma Box
• Chick n’ Mojos
• Bingkung Bingsu
• Krazzy Krunch
• ToaStorya
• FloraLy
• Summer Somewhere
• Quaileatea
• Mon Cheri
• Eats Frydays
• Sunny Bloom
• Matchahive
• Blaze Smokehouse

With its vibrant booths, lively performances, and early holiday ambiance, the Paskuhan Pop-up Village has become a beloved tradition that marks the countdown to the most-awaited campus celebration of the year. Thomasians once again look forward to gathering, celebrating, and welcoming the Christmas season in true Paskuhan fashion.