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FFC 2013: Professionalism and Craftsmanship

“MOST people are not aware that they are using outdated technology and needs to be poked about it.” – Thomas Gorissen

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     “MOST people are not aware that they are using outdated technology and needs to be poked about it.” – Thomas Gorissen

     Web enthusiasts and experts once again gathered as the Philippine Web Designers Organization (PWDO) held its fourth annual web conference last November 9 and 10 at the De La Salle-College of Saint Benilde School of Design and Arts (DLS-CSB SDA).

     Aside from our local industry frontrunners, this year’s Form, Function and Class (FFC) was made special with invited foreign speakers, Thomas Gorissen and Paul Burnett.

     Singapore-based Thomas Gorissen uses his expertise in web technology in helping startup businesses. He discussed the statistics about the different web browsers, saying that Safari “by far is the bestselling browser.” He also reminded the participants that visitor numbers is not their only metric, thus, it is not the sole basis of a browser’s success.

     Paul Burnett, an APAC evangelist at Adobe, enlivened the crowd with his talk about the relationship between web designers and web developers.

     “I don’t know if you realize this, but designers and developers hate each other,” said Burnett, soliciting sounds of realization and agreement from the audience.

     “If you’re a designer, walk up to one of those developers and just give them a little hug,” he added. He then went on to discuss the new Generator feature of Adobe.

     “Everything is going mobile,” said Anthony Santos as he started talking about the best practices in UX and UI design for mobile applications.

     He gave the audience useful tips on creating, maintaining, and selling mobile apps.

     Santos advised the audience to entice the users first, then create gradual engagements from there. He also said to keep the app design simple yet consistent.

     Levi Tan Ong, one of the winners of last year’s Microsoft Imagine Cup Game Design Competition, provided the audience lessons through technical discussion and demonstration about optimizing one’s workflow with pre-processors.

     Lindsey Grande, a second-time FFC speaker, kept her talk quick but detailed. She tackled about style branding. She cleared out to the audience that the logo is not the brand. She gave three particular reminders when it comes to branding – clarity, consistency, and communication. Grande encouraged the audience to “ask more questions and build more answers.”

     The last speaker for the first day was Mark Lacsamana who talked about Data Driven Design.

     “Data is what brought us to where we are today,” said Lacsamana. He said that there is no Math involved in data, that it is just about “looking at what is greater.”

     He then raised the question why Filipinos don’t read in Filipino, saying that less than 5% of the social networking site Facebook users in the country use the Filipino language setting.

     The second day of FFC was packed with interactive activities and workshops for the participants to further enhance the knowledge they had acquired.

     Ralph Vincent Regalado started the series of workshops with HTML5 lecture and elaborated its elements, giving a crash course on 2D and 3D animation at the same time.

     The second speaker, Aaron Cajes, demonstrated on stage the different features and possibilities that comes when unlocking the web with Firefox OS. Being a Filipino mobile application developer, he expressed different pointers on devising applications for this generation of gadgets, one of which was advising the audience to design apps that are touch-friendly.

     User Experience Engineer Mica Diaz de Rivera gave helpful hints on Qualitative User Experience Design while emphasizing that “any form of testing is better than not testing at all”.

     “Let people comment on what you can actually do better [on].” said Diaz de Rivera.

     Lastly, Andrei Gonzales, Creative Director of Hugo Manila, discussed how Typography is an art and the importance of Art Direction. He also gave the participants insights on Design Issues.

     “Whatever you design reflects on your work.” Gonzales said to the crowd.

     His advice to young web designers is to keep pushing beyond their comfort zones in order for them to keep up with the ever-changing trends online.

     “It sounds really cliché but that’s it. [If they’re] feeling what they do to be repetitive, it means that they’re not exploring more.” Also on his second year as a speaker in the event, Gonzales shared his opinion on how FFC has improved in the past years, “The topics have become more sophisticated. I guess in a way, mas maganda. The community is coming together. We’re tackling harder topics as a tighter unit.”

Web innovation and audience interaction

     As web innovation techniques were discussed in the two-day conference, interaction between the participants and the speakers were maintained through the open forum held either after every speaker or after every batch of speakers. Also, the participants were kept connected on the internet through wifi, letting them log on to their Twitter accounts and use the #FFCph hashtag to share their knowledge and opinions to the non-participants all over the internet.

     The first official FFC conference was held on 2009. Since then, the PWDO has strived to keep their annual web conference parallel to the demands of today’s technology.

     Sponsors and partners of the said event are Globe Telecommunications Inc., Adobe Camp, De La Salle-College of Saint Benilde, GeekMuch Shirts, PortfolioMNL, Mozilla Firefox, GitHub, DLS-CSB Association of Information Management, Ateneo De Manila University GRIDS, WhenINManila.com, Adobo Magazine, Inquirer.net, Campaign Monitor, Developers Connect, and University of Santo Tomas’ Junior Philippine Computer Society and TomasinoWeb.

By Chleobel D. Birginias and Mia Rosienna P. Mallari
Photo taken by Joshua P. Lugti

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Patungo sa Panibagong Yugto

Maligayang pagbati, bagong Tomasino! Dito nagsisimula ang isang bagong yugto at paglalakbay tungo sa magandang kinabukasan.

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Kuha ni Christine Annmarie Tapawan ng TomasinoWeb

Pagdiwang! Dumating na naman ang panahon ng pagsalubong sa humigit-kumulang na 15,000 na bagong Tomasino! Ang Thomasian Welcome Walk ay ginanap noong Martes, ika-6 ng Agosto. Ang taunang pagdaan sa ilalim ng makasaysayang Arch of the Centuries ay itinuturing na simula ng buhay Tomasino. Hinati muli ang programa sa dalawa, ang unang kalahati ay nagsimula ng alas-nuwebe ng umaga at ang pangalawa naman ay alas-dos ng hapon.

Samu’t saring ingay at saya ang bumalot sa Unibersidad. Malalaking ngiti at makikislap na mata ang makikitang nakapinta sa mukha ng mga bagong Tomasino. Handang-handa na sa panibagong kabanata ng kanilang buhay kolehiyo. Kasabay ang kalabog ng mga puso, sa bawat hampas ng tambol—ito ay dumadagundong. Ramdam na ramdam ang bagong enerhiya na dala ng mga mag-aaral mula sa iba’t ibang fakultad at kolehiyo. Ano nga ba ang pakiramdam na makapasok sa arko patungo sa maraming oportunidad at pangarap na naghihintay? Ibinahagi ng mga bagong mag-aaral ang kanilang mga saloobin at pakiramdam sa ilang panayam kasama ng TomasinoWeb.

Para kay Keziah Taguba na mula sa Legal Management, masaya pa rin ito kahit pangalawang beses na niyang dumalo. “It still feels surreal,” aniya. Kada taon, malaki ang preparasyon na ginagawa ng mga mag-aaral upang makapagbigay ng masayang karanasan na hindi kaagad malilimutan. “Nakakatuwa ‘yung warm welcome ng Thomasian community lagi sa mga freshman nila, family talaga yung turing nila sa ‘min.” 

Kuha ni Ralph Estrella ng TomasinoWeb

Ang bagong yugto na ito ay nagdadala ng mga bagong pagkakataon at oportunidad upang makilala ang sarili, makagawa ng mga masasayang ala-ala, at syempre, tuparin ang mga pangarap. Para kay Abby Salvador, galing din sa Legal Management, ngayong nasa kolehiyo na siya, inaasahan niya ang mga kaganapan sa Unibersidad katulad ng UAAP season, Paskuhan, at iba’t-iba pa. “Mas gusto ko pang ma-experience ‘yung Thomasian spirit ngayon na college na.” 

Pamilya. Isang salita na naglalarawan sa mga Tomasino. Ayon kay Red Ronas mula sa Advertising Arts, ito ang naramdaman niya ngayong Welcome Walk, “Masaya pa rin at na-feel ko na part pa rin ako ng family.” 

Bagama’t masaya ang byahe patungo sa mga pangarap, hindi maiiwasan ang mga problema na darating. Para kay Renzi Queral na isang Medical Biology freshman, “Masaya [yung welcome walk]. It’s a new experience pa din and at the same time ‘yun nga may [feeling ng] pressure din pero yung pressure na yun, I look at it as a motivation na lang. May kasama din akong iba in this journey.” 

Kuha ni Ralph Estrella ng TomasinoWeb

Given na ‘yung mas magiging challenging siya pero on the brighter side, mas magiging fulfilling siya kasi mas nararanasan na namin yung totoong buhay,” aniya. 

Kay Kiara Gimao, na galing din sa College of Science, isang karangalan ang maging isang Tomasino. “Syempre po masaya tsaka honored, pero tsaka syempre pressured din kasi dala namin yung pangalan ng UST sa kahit anong gawin namin,” aniya. Maraming bagay ang pwedeng mangyari at maranasan sa kolehiyo at para sa kanya, gusto niyang tumutok sa mga gusto niya, “[Sana] mas ma-expose kami sa mga bagay na gusto talaga namin. Magiging specific siya unlike sa SHS na broad pa ‘yung lessons at syempre looking forward sa events.”

Pagkatapos ng Welcome Walk, nagtungo ang mga mga mag-aaral sa Quadricentennial Pavillion upang makinig at ipagdiwang ang banal na misang pinangunahan ni Rev. Fr. Herminio Dagohoy, O.P. Dala din ng bagong pagkakataon ang bagong mga hamon. Maari man itong humadlang sa ating mga pangarap, dapat nating tandaan na huwag tayong hihinto. 

Kuha ni Troy Jacob Quinan ng TomasinoWeb

My dear Thomasians, after this orientation week, you will return to this place again in 2024. You have started your journey today to QPav. It begins today,” ani Rev. Fr. Dagohoy. “When your journey becomes tough and you want to stop, don’t!” dagdag niya. 

Pray that God may speak to you in your dreams, in your vision, and even in your deep sleep. Is it possible? Yes, because you are God’s beloved children.” Tinapos ni Rev. Fr. Dagohoy ang homiliya ng pagbabati sa mga bagong Tomasino. “Welcome to the University of Santo Tomas, where champions in life are born.” 

Maligayang pagbati, bagong Tomasino! Dito nagsisimula ang isang bagong yugto at paglalakbay tungo sa magandang kinabukasan. Ipakita mo ang marka ng pagiging isang tigre at sinasalubong ka ng Unibersidad nang may pagmamahal at pagtanggap. 

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Heist School, pelikulang likha ng Communication Arts alumni, kalahok sa Cinemalaya Short Feature 2019

Isang grupo ng Communication Arts alumni ang tatahak ng kategoryang Short Feature ngayong Cinemalaya 2019. Mga nagsipagtapos noong isang taon, ang Last Minute Films ay kalahok sa nasabing film festival dala ang kanilang pelikulang Heist School. 

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Photo from Last Minute Films.
Litrato mula sa Last Minute Films

Isang grupo ng Communication Arts alumni ang tatahak ng kategoryang Short Feature ngayong Cinemalaya 2019. Mga nagsipagtapos noong isang taon, ang Last Minute Films ay kalahok sa nasabing film festival dala ang kanilang pelikulang Heist School

Desperadong maipasa ang kanilang klase sa matematika upang makapagtapos, ang apat na bida ng Heist School ay ‘di-inaakalang magtitipon at magtutulungan upang makamit ang imposible. Higit na naimpluwensiyahan ng pagkakaibigan nina Julius Renomeron, Jr., ang direktor, at Johmar Damiles na co-writer, ang ideya ng isang heist film na salin sa lokal na konteksto ay matagal nang nabuo. Ang mga pelikula ng Oceans Eleven at ang indie film na Patintero: Ang Alamat ni Meng Patalo ang nagsilbing inspirasyon ng grupo. Nilikha ng Last Minute Films ang Heist School bilang isang simpleng istorya ng magkakaibigan. Minabuti nilang siyasatin ang impluwensya ng eskwelahan at kapaligiran sa pagbuo ng mabuting asal ng isang tao.

Nagsimula bilang isang grupo sa film class, ang Last Minute Films ay sumulong mula sa pagpupulong sa loob ng silid-paaralan patungo sa pakikipanayam sa CNN Philippines. Sa likod ng Last Minute Films ay siyam na tao: si Klaire Dulay, ang production manager; si John Paolo Barrameda, ang sound recordist, sound designer, editor at manunulat; sina Pauline Carlos at Zhino Koe, ang mga casting directors; si Ezren Caneda, ang location manager at production designer; si Johmar Damiles, ang director of photography, editor at manunulat; sina Alvin Jamora at Keanu Managuas, ang mga assistant directors; at si Julius Renomeron, Jr., ang direktor at isa sa mga editor at manunulat.

Ngayong sila ay nakapagtapos na ng kolehiyo, dito nagkaroon ng problema ang grupo—nahirapan sila sa pagpupulong matapos nilang lisanin ang kanlungan ng mga Tigre. Kahit na mayroon itong dalang pagsubok, ang mga natitirang miyembro ay handang gumawa ng ibang pelikula. Sa ngayon, pinag-iisipan ng grupo na mag-angkat ng bagong tao sa Last Minute Films, ibinahagi ng direktor na si Renomeron sa isang online interview kasama ng TomasinoWeb.

Mula nang kanilang mapanalunan ang Sine Reel X, isang kompetisyon ng pelikula sa pagitan ng mga magtatapos na mag-aaral ng Communication Arts, ang Heist School ay unti-unting nakilala sa loob ng Unibersidad ng Santo Tomas hanggang sila’y makilala sa film festivals ng ibang unibersidad. Ang Heist School ay lumahok sa One La Salle Film Festival noong Hulyo ng nakaraang taon kung saan ibinahagi nila ang pelikula sa mas maraming tao.

Inilarawan ni Renomeron ang karanasan bilang “humbling and pressure-filled” na mapaligiran ng kapwa mga direktor, mga manunulat at filmmakers mula sa iba’t-ibang unibersidad. Dito, sila’y nagbahagi ng kaniya-kaniyang karanasan sa produksiyon ng kanilang mga pelikula. 

[B]eing a filmmaker din siguro ay yung pag-build mo rin ng support system from your fellow filmmakers kasi in the end naman, kayo-kayo din ang magkikita sa industry,” dagdag ni Renomeron. Nais niyang magkaroon ang Unibersidad ng Santo Tomas ng ganitong uri ng kulturang pelikula dahil ito’y mas maliit kumpara sa ibang unibersidad.

Pagkatapos ng One La Salle Film Festival, ang Heist School ay nakilahok sa Indie Un-film Festival, at sa Maginhawa Film Festival noong huling Disyembre. Para sa ibang Tomasinong filmmakers, ibinahagi niyang huwag sumuko sa sariling mga pangarap, maging maunawain sa mga pagpuna at “it takes time to learn how to master a craft you want to pursue but it also takes patience to survive”.

Sa pamamahagi ng kanilang pelikula sa mga film festivals, malaking bagay ang pagkakaroon ng matinding suporta, paliwanag ng director of photography na si Johmar Damiles. Mula sa mga dating propesor tulad nina Sir Nico Hernandez at Sir Seymour Sanchez, mga kasamahan sa organisasyon tulad ng TomasinoWeb at Thomasian Film Society at lalo’t higit nang mula sa mga kaibigan at pamilya, ang kanilang tulong ay malaking bahagi ng kanilang pagpapatuloy. 

Pagkatapos ng Cinemalaya, nais ng Last Minute Films na isumite ang Heist School sa iba’t-ibang international film festivals kung kakayanin ng kanilang pondo. Nang tanungin ng TomasinoWeb kung may kasunod na kabanata ang Heist School, sagot nila’y ibig din nilang lumikha ng iba pang pelikulang hindi pa nila nakikitang ginagawa.  

As young filmmakers, the Cinemalaya experience has been overwhelming for us,” bahagi ni Johmar Damiles. “It gives me anxiety and at the same time, excitement as [a] Thomasian filmmaker.” Salaysay niya, ang pagiging kalahok ng Cinemalaya ay isa nang malaking pribilehiyo para sa isang grupong hindi ganoon kasanay sa paglikha ng pelikula. 

Opisyal na poster ng pelikula

Ang Heist School ay ipapalabas kasama ng ibang kalahok na pelikula sa ika-labinlimang iterasyon ng Cinemalaya Film Festival mula sa Agosto 2-13. Maaaring mapanood ang mga pelikula at short features hindi lamang sa Cultural Center of the Philippines, kundi pati rin sa mga piling Ayala Malls sa Luzon, Ayala Malls Legazpi, Capitol Central Bacolod, Abreeza Davao, Vista Cinemas Pampanga, Vista Cinemas Naga, at Vista Cinemas Iloilo.

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A road he didn’t walk alone: the valedictorian who realized ‘we’ is better than ‘I’

Through others, he realized things about himself that he could never do so alone and because of this, he was able to grow and become much stronger, not just for himself, but for everyone else.

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Photo grabbed from John Rabena's Facebook account

In this time and age, it has always been ideal to be independent, to not rely on anyone but ourselves. The belief that people should be able to make it on their own had always left a gaping hole in one’s heart as the feeling of incompleteness settles in. Eventually, life becomes a search for meaning—a quest to look for something to piece everything together. 

People believed that being at the top meant being alone. Those who run ahead often leave others behind and continue down an empty path where success becomes their only fuel for motivation. It’s a lonely feeling but it doesn’t have to be that way. To celebrate with, to be with, and to love others is what this graduate from Philosophy mentioned in his speech.  

Having been given the award as valedictorian for Batch 2019, John Alfred Rabena shared with TomasinoWeb his thoughts, his experiences, and his realizations during his stay in the University.

He’s grateful for being the only one in the world, unique and gifted in his own way—but it doesn’t stop there. “Subalit, ang ‘ako’ ay hindi maaaring mapag-isa at makulong sa sarili, sapagkat kulang ang ‘ako’ kung wala ang ‘ikaw’,” he stated.

Rabena realized that he was not alone and this simple realization changed his views on life. Through others, he realized things about himself that he could never do so alone and because of this, he was able to grow and become much stronger, not just for himself, but for everyone else. “Kaya’t sa kabila ng sakit at pait na iniwan ng taong minahal natin o patuloy nating minamahal,” he explained, “masasabi nating mas nakikilala ang sarili sa pagbangon araw-araw at mas lalong tumatatag sa pagharap sa buhay.”

Rabena also took the chance to extend his gratitude to the people that gave him endless support right from the start, up until the very end of his Thomasian journey. To his family and his friends, who were always there for him through his ups and downs and the ones who never got tired of cheering him on and telling him that he will make it.

“To our teachers who went beyond the minimum in order to boost our willpower when we thought that the routine [seems] to be endless and obscure,” he continued, “To our librarians and staff who quietly and persistently work in order for us to receive the education that we deserve.” He also thanked the security guards who always put the safety of others as their priority instead of their own, a selfless and kind act that deserved to be recognized and appreciated.

Of course, hardships and problems are inevitable. Rabena admits to feeling like giving up and hopeless, just like everyone else but he gives out a reminder to just hold on and hold on tight, “kayang-kaya ko ito dahil may tayo.” He points out that as education increases academic knowledge, it should also help in nurturing talents so that the life lived will be inclined to one with purpose and meaning. To live a life with love and compassion is enough proof that what was learned inside the classroom could be manifested into actions. For knowledge and promises to be acts of kindness and service, it’s the highest form of success anyone could imagine. “These are the people who gave me the courage to say: KAYA KO ‘TO!”

“Because our education does not end in the cultivation of IQ or the feeding of inert ideas,” Rabena expounds, “We ought to live up to the mission of our University: to spread the light! LUMINA PANDIT.”

To stand up for what is right is what he believes in, even if it’s scary, even if no one else is doing it, do what is just. Life can be better understood if people would step out of the box that’s keeping them from realizing that knowledge is useless if it’s just words. The only time education has fulfilled its purpose is when what was learned turns into what should be done. “Only then can we say that our education has gone from the classroom to the real venture called “life”,” Rabena stated.

The world is a cruel place, but this doesn’t serve as an excuse for it to stay this way. While change is still possible, aim for it—aim for a world where everyone is safe and on equal grounds, where hate could no longer be defined. It’s not too late to fight for what is right, for what is the truth, all while being kind and compassionate. To feel scared is normal and understandable, but don’t let that fear take over—push through.

“Panalo ang Tomasino dahil siya’y may paninindigan sa katotohanan. Panalo ang Tomasino dahil siya’y nagmamahal,” Rabena continues, “Panalo ang pamilyang Tomasino, dahil ang bawat isa’y tumatatayo para sa “tayo.” Tomasino, tayo naman!”

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